BELIEF
We believe that it's not too late; as consumers, we can still revert to our origins, adopting some lifestyle choices that existed during our parents' and grandparents' time, when the single-use plastic and throw-away culture did not exist.
Responsible Production and Consumption are the only ways to reduce the burden of trash for our mother Earth, as we do not have Planet B.
Thus, we adhere stringently to our zero waste policy from sourcing products, to packaging and distribution of our orders. The 5R principles of zero waste lifestyle –Refuse, Reduce, Reuse, Recycle and Rot are very much part of our brand DNA.